Web design & development
Two families of websites, four core builds, and add-on services. Non-eCommerce sites inform and generate leads; eCommerce sites sell. Every build is available on WordPress or custom-coded, and includes on-page SEO.
Two ways to build
Every service card below has its own switch — flip it to see that build’s price and exactly what changes.
Built on the world’s most popular CMS, with WooCommerce for stores. Your team edits pages, posts and products in a familiar dashboard.
No web developer required to manage. You can update content, images and products yourself.
Hand-written front end with a custom Laravel or Node.js back end when needed — custom payment processing, APIs and webhooks, no plugins or themes.
Requires a web developer to manage. Content and product changes are made in code — included in our care plans or billed hourly.
| Topic | WordPress | Custom-coded |
|---|---|---|
| Day-to-day content edits | You, in the WordPress dashboard | A web developer, in code |
| Adding products or pages | You | A web developer |
| Web developer needed to manage | No | Yes |
| Plugins & theme to keep updated | Yes — covered by our care plans | None |
| Speed & security | Excellent when maintained | Maximum |
| Price | Included | +$1,000 per build |
Inform · Build trust · Generate leads
Sites that inform, build trust and generate leads — calls, form submissions, bookings. Nothing is sold through a cart. Choose Standard for a presentation site, or Advanced when you need back-end functionality.
Service 205 · Non-eCommerce
A professional informational website — no back-end functionality.
Your digital storefront for information: who you are, what you offer and how to reach you. Visitors read, browse and contact you. There are no user logins, member areas, databases or custom admin tools — it’s a polished, fast presentation site.
$1,400 starting
Best for: Service businesses, consultants, contractors, restaurants, churches, portfolios and new brands that need credibility fast.
You manage it — no web developer needed for day-to-day updates.
Developer managed — changes are made in code by a web developer.
Add the 3-Year Upgrade Plan from $32/mo.
Estimate this build: Standard Development & DesignService 202 · Non-eCommerce
Everything in Standard, plus back-end functionality.
For businesses whose website needs to do things, not just display them. Advanced builds add back-end functionality — logins, stored data, admin tools and integrations — so the site works as part of your operations.
$2,000 starting
Best for: Clinics, agencies, schools, membership organizations, event companies and any business that takes bookings, applications or client logins.
You manage it — no web developer needed for day-to-day updates.
Developer managed — changes are made in code by a web developer.
Add the 3-Year Upgrade Plan from $45/mo.
Estimate this build: Advanced Development & DesignSell online · Take payments · Ship orders
Sites that take payment online. The difference is what else is on the site: an Online Shopping Cart is a store and nothing else, while an eCommerce Website is a full business website with a store inside it.
Service 203 · eCommerce
A 100% eCommerce store — shopping is the whole site.
The entire website is the store: homepage, categories, product pages, cart, checkout and customer accounts. There are no separate informational or service pages — every page exists to help shoppers find products and buy. Think of how JCPenney.com or Macys.com work: you land, you shop.
$1,500 starting
Best for: Retail brands, boutiques, product companies and online-only sellers.
You manage it — no web developer needed for day-to-day updates.
Developer managed — changes are made in code by a web developer.
Add the 3-Year Upgrade Plan from $34/mo.
Estimate this build: Online Shopping CartService 204 · eCommerce
A full business website with an online store built in.
Your complete brand website — about, services, events, gallery, contact — with a fully integrated store. Visitors learn about your business and buy from you in one place. Think of Peloton.com — product pages, membership and class information and company pages, with the store built right in.
$3,000 starting
Best for: Brands that sell products or tickets and also need to tell their story — event companies, salons, fitness studios, restaurants with merch, and service businesses with a shop.
You manage it — no web developer needed for day-to-day updates.
Developer managed — changes are made in code by a web developer.
Add the 3-Year Upgrade Plan from $67/mo.
Estimate this build: eCommerce WebsiteAdditional services
A focused one-page site when you need to launch fast, or a complete remodel of the website you already have.
Service 206 · Additional service
Everything important, on one beautifully designed scrolling page.
A single, long-scroll page with clear sections — hero, about, services, gallery, testimonials area and contact. Visitors get the whole story in one smooth scroll, and every menu link jumps to its section.
$750 starting
Best for: Launches, events, personal brands, single-service businesses and campaign sites.
You manage it — no web developer needed for day-to-day updates.
Developer managed — changes are made in code by a web developer.
Add the 3-Year Upgrade Plan from $17/mo.
Estimate this build: One-Page WebsiteService 207 · Additional service
A complete redesign of your existing website — keep what works, rebuild the rest.
We audit your current site, keep the content and rankings that perform, and rebuild the design, structure and speed to today’s standards. Your URLs are preserved or redirected so you don’t lose search traffic.
$1,100 starting
Best for: Businesses with an outdated, slow or hard-to-edit website that still has valuable content and search rankings.
You manage it — no web developer needed for day-to-day updates.
Developer managed — changes are made in code by a web developer.
Add the 3-Year Upgrade Plan from $25/mo.
Estimate this build: Website RemodelAdd-on · Service 208
Prepay for your next website at 20% off. Add it to any build, make 36 monthly payments, and in year three we design and build you a brand-new website — at no additional cost.
Requires 36 consecutive on-time monthly payments.
Add to an estimate| Build | Build price | Plan | 36-month total | You save |
|---|---|---|---|---|
| One-Page Website | $750 | $17/mo | $612 | $138 |
| Standard Development & Design | $1,400 | $32/mo | $1,152 | $248 |
| Website Remodel | $1,100 | $25/mo | $900 | $200 |
| Online Shopping Cart | $1,500 | $34/mo | $1,224 | $276 |
| Advanced Development & Design | $2,000 | $45/mo | $1,620 | $380 |
| eCommerce Website | $3,000 | $67/mo | $2,412 | $588 |
Side by side
| Feature | Standard | Advanced | Online Shopping Cart | eCommerce Website |
|---|---|---|---|---|
| Informational pages (about, services, contact) | Yes | Yes | No | Yes |
| Back-end functionality (logins, portals, database, admin tools) | No | Yes | Store accounts only | Yes |
| Online booking & custom integrations | No | Yes | No | Yes |
| Sell products online | No | No | Yes | Yes |
| Products included before launch | No | No | 50 | 50 |
| On-page SEO | Included | Included | Included | Included |
| Real-world comparison | Local service business site | Clinic with patient portal & booking | JCPenney.com, Macys.com | Peloton.com |
| Starting investment (WordPress) | $1,400 | $2,000 | $1,500 | $3,000 |
| Starting investment (custom-coded) | $2,400 | $3,000 | $2,500 | $4,000 |
SEO & plugins
Every build includes on-page SEO: page titles, meta descriptions, heading structure, image alt text, XML sitemap, schema markup and Search Console submission.
For WordPress sites that want Yoast SEO for ongoing self-managed optimisation, we install, license and configure it for a one-time $199.
If your WordPress site needs a premium or specialty plugin (bookings, memberships, subscriptions, advanced forms), the plugin licence is purchased by you. We install and configure it as part of the build.
Service 901 · Brand identity
A mark that reads instantly at 16 pixels and looks premium on a storefront. Delivered in every format you’ll need.
1 day turnaround
A clean, flat wordmark or icon-and-wordmark lockup.
1 day turnaround
Dimensional, lit and shadowed — built for hero sections, signage and social.
FAQ
Standard is a presentation website — pages, content and a contact form, with no back-end functionality. Advanced adds back-end functionality: user logins, member or client portals, online booking, database-backed forms with an admin view, and integrations with your CRM or other systems.
An Online Shopping Cart is a store-only site — every page is about shopping, like JCPenney.com or Macys.com. An eCommerce Website is a full business website with information and service pages plus an integrated store, like Peloton.com.
Choose WordPress if you want to manage content and products yourself — no web developer needed. Choose custom-coded (+$1,000) for maximum speed, security and custom features like coded payment processing, APIs and webhooks; a custom-coded site requires a web developer to manage changes.
Add it to any build and pay a monthly rate for 36 months — 20% less than the build would cost. After three years, we design and build you a brand-new website of the same type at no additional cost.
Yes — on-page SEO is included with every build. The Yoast SEO plugin is optional at $199, and any premium or specialty plugin your site needs is purchased by you.
Store builds include up to 50 products loaded before launch. Additional products at launch are $15 each, and products added after launch are billed at $15 each.
Yes. Once the project is paid in full, you own the design, code and content. We hand over all credentials and documentation.
Now booking Q4 & Q1 engagements
Tell us where you want to be in twelve months. We’ll design the platform that gets you there — and keep it running flawlessly after launch.